Macros and MamasRanges, not rules
Get your macro ranges
8-week coaching · for the season after birth

Lose the weight. Keep the muscle.Eat like a mother.

Getting your body back after a baby is hard. You want to feel like yourself again, and most plans are either generic or extreme. This is neither: an 8-week coaching program that meets you where you are postpartum and adjusts to your life. Ranges, not rules.

Get your macro ranges

Free ranges — then the $249 early rate (full rate $299) when you finish the quiz. Callie builds every set of ranges by hand, in the order mamas lock in. About $31/week at the early rate.

Coached by a mama of two boys, not an algorithm.
Callie, Patrick, and their two boys hiking in the redwoods
This is usCallie, certified functional nutritionistYour coach for the next 8 weeks. The app? Her husband “The Tech Guy” built it.
If you're reading this at 2am, hi

I know, because I've been there.

You've googled "is 1,200 calories enough while breastfeeding" with a baby asleep on your chest.

You've eaten your toddler's leftover mac and cheese over the sink and called it lunch.

You've been handed a bounce-back plan by someone who has never pumped in a parked car.

You've promised yourself Monday. Again.

None of that is a willpower problem. It's a missing-plan problem. You need enough food to keep your muscle and your milk, structure that survives a blown-up week, and someone who actually answers. That's what I built.

— Callie
What the mamas say

Real words from the program

I've never been able to lose weight while nursing — with any of my children — until now.

And I'm not worried about my milk supply. I had been under-eating, prioritizing my children over myself, running on coffee and my kids' leftovers — and still holding weight. Callie taught me how to fuel my body properly instead of restricting, and the results followed. This is the first time in over a year I've seen the scale go down. Since day three I've stopped waking up puffy and bloated, I'm not shaky and starving in fight-or-flight mode, I'm less irritable, and I have more energy. Best thing I've done for myself in such a long time — and I have zero desire to quit.

— Coti, nursing mama of three

If I didn't lose another pound, this would still be the best investment I've made in myself in years.

I was worried tracking macros would feel like a second job — that between kids and paid work, I wouldn't stick with it. But the app has made it so simple. Logging meals takes me two minutes, and I always know exactly what I need for the day. It's honestly become second nature. I'm happy to see the weight coming off, but the bigger thing is how I feel: no brain fog, consistent energy throughout the day. I feel like a new person.

— Lauren, nursing mama of two

It's better and easier than anything I've used before, way better than MyFitnessPal.

I really like this app for tracking. And being able to message Callie directly and have the other mamas right there in the thread is what keeps me on track when it gets hard.

— Becca, mama of one

Every mama's results are her own.

Callie in her kitchen
A note from your coach

She's not a bot. She's been there.

Functional NutritionistBlood Chemistry CertifiedMom of Two

I'm Callie. I've done the 2am math on milk supply and calories. I've lived the 4pm snack spiral. And professionally, I've watched the advice women get after birth swing between starvation dressed up as discipline and vague permission with no plan.

Macros and Mamas is the program I needed and couldn't find. I read your intake myself. I build your ranges myself. I'm in the group coaching thread Monday through Friday, usually in voice notes, and when your week blows up, I answer your 1:1 myself. Not a chatbot wearing my name.

And this really is a family thing. The app was built at our kitchen table by my husband, or as the mamas in the group call him, The Tech Guy. We're a young family figuring it out like you are, which is exactly why the program bends around real life instead of pretending you don't have one.

Eight weeks with me, and you won't just weigh less. You'll know what your plate looks like for the rest of your life.

CallieFounder & your coach
Macros and Mamas
8
weeks of coaching — then you know what your portions look like without the app
Mon–Fri
Callie coaching in the app, group and 1:1
100%
of ranges built and approved by Callie's hands
0
shakes, supplements, or separate diet food
The philosophy

You don't need one number. You need room.

Calculators hand you a single rigid target and call it a plan. Then Tuesday happens. Callie builds you a band instead: calories, protein, carbs, and fat as ranges. Busy, active day? Eat the top. Slow day, sick kid, no sleep? The bottom. Both count as a win.

Your ranges flex with nursing, activity, stress, and how fast you're actually losing. This is what a plan looks like when it's built for a mother, not a spreadsheet.

Hi Sarah.
Live inside the bands. Busy, active day? Eat the top. Slow day? The bottom. Both count as a win.
Protein150–160 g
slower day → aim lowactive day → aim high
Carbs170–180 g
slower day → aim lowactive day → aim high
Fat65–75 g
slower day → aim lowactive day → aim high
Calories land around1,865–2,035
Built by Callie from your intake. Nursing? Your ranges already account for it.

Want to see your macro ranges?

Answer a few questions and get your ranges free, the way Callie calculates them. Finish for the $249 early rate (full rate $299). Tap where you are to start.

Still pregnant0–3 months3–12 months1–2 years2+ yearsNot postpartum
The system

Coaching is the heart. The app is the hands.

A real app on your home screen, personalized from your intake. It knows your ranges and what you actually like to eat, then does the thinking: at home, at the restaurant you didn't pick, over your kids' leftovers. Snap it, and it's handled.

Log a meal · four ways
Logged meal photo: chicken meatballs, rice, and Caesar salad on a white plate
Chicken meatballs, rice & Caesar
Recognized from one photo, portions and all
480 cal32 P35 C24 F

Snap the plate. Or just say it.

Photograph your food and it's recognized and logged. No time for photos? Describe it: “leftover mac and cheese and a handful of grapes,” done. Eating out? Snap the menu and get dishes ranked to fit the room left in your day.

Monday voice note
0:58

Week 3, from Callie: this week we anchor protein at breakfast. And we let go of weighing in on Fridays.

Callie in your ears, every Monday.

One focus. One skill. One thing to let go. A weekly reset from a coach who knows Monday is a fresh start, not a judgment day.

Plan → Groceries
Chicken thighs, 2 lb
Greek yogurt, full fat
Eggs, 18 ct
Frozen berries

A week planned around your kitchen.

Your intake covers what you love to eat. The app suggests meals and recipes that fit your ranges and your tastes, then writes the grocery list. And meals you eat on repeat get saved, so logging them takes one tap.

Messages · 1:1 with Callie
Week fell apart. Birthday cake for dinner Tuesday. Do I start over?
You don't start over, you just start logging again. One meal today with protein first. That's the whole assignment.

A real answer when the week blows up.

1:1 Messages with push notifications, plus the group coaching thread where Callie answers all week. All inside the app, nothing extra to download, and your phone number stays yours.

Progress tab

Trending about a pound a week, the pace that protects muscle and milk.

One bad day can't break the pattern.

Macros against your ranges and weight over weeks, so you and Callie can see what's working. Landing under the band some days is normal, and one rough day doesn't undo a good week. The picture over weeks is what matters.

No App Store download. Add it to your home screen from the link we send. Twenty seconds, and it lives next to your camera. And the word members use most for it? Easy.

The guardrail

The only "weight loss" program that tells you to eat more.

Lose too fast and you're burning muscle, and if you're nursing, gambling with your supply. So when your trend crosses the line, the app flags it and Callie raises your food. Every other app would congratulate you. Ours intervenes.

Muscle is the goal, not just a smaller number. It's your metabolism, your strength, your carrying-a-carseat-upstairs power.
Milk supply is protected by design. Nursing mamas get ranges built for two.
1,200-calorie culture ends here. We will never hand you a starvation plan with a pink bow on it.

A real message type from the weigh-in screen. This is what it means to have a coach watching your back instead of an app cheering your decline.

Your 8 weeks

What actually happens

BeforeDay 0

Callie builds your ranges

A short intake covers your goal, activity, stress, feeding season, and what your family actually eats. Callie reads it herself and approves your bands. Then your app unlocks: your ranges, your plans, your group, and Callie, all in one place.

Weeks1–2

Settle in, no perfection required

You learn to snap plates and live inside your bands. Under range some days is normal. The pattern matters, not any single day, and Callie says so out loud.

Weeks3–5

Find your rhythm

Weekly plans built around your tastes, groceries written for you, restaurant menus handled by your camera. Your repeat meals get saved, so logging takes a tap. Bad week? Log it and reset. It's built in.

Weeks6–8

Plate intuition takes over

You start eyeballing portions and getting them right. The scale trends the way it should, at a pace that protects muscle and milk. You leave knowing how to feed yourself for good. The goal is to stop tracking, not track forever.

Honest fit check

Is this your season?

We'd rather be honest than take your money. This works when it's the right time.

Built for you if

  • You want to lose fat and keep your muscle, without punishing yourself to do it
  • You're postpartum, or in any caregiving season where the week rarely goes to plan
  • You're nursing or postpartum — including early postpartum. Callie builds supply-aware ranges and keeps them gentle when your body needs that.
  • You'll track food for a season so you can stop tracking for good
  • You want a human reading your week, not just an algorithm scoring it
  • Your kitchen runs on animal protein, or pescatarian or vegetarian patterns

Not yet if

  • You're pregnant. That's an abundance season, not a cut. See the quiz for a gentle next step — start the program after.
  • You want a crash diet. We will make you eat more. It won't be a fit.
  • Your kitchen is fully vegan. Our playbook leans on animal protein, and honesty beats a refund request.
  • You're navigating an active eating disorder without your provider's clearance.
Callie, Patrick, their two boys, and Maple the dog in front of the Golden Gate Bridge

The whole operation: Callie, The Tech Guy, two boys, and Maple.

“If I didn't lose another pound, this would still be the best investment I've made in myself in years.” — Lauren, nursing mama of two

One price · ranges built by hand

8 weeks with Callie.

Full rate $299 · $249 after the free quiz. Callie builds every set of ranges by hand, in the order mamas lock in.

Full rate · early $249 after the free quiz
$299

Early rate $249 · about $31/week for 8 weeks · save $50 when you finish the free quiz

Callie builds every set of ranges by hand, in the order mamas lock in.

  • 8 weeks of coaching with Callie, Monday through Friday
  • Macro ranges built by hand, adjusted as your season changes
  • The full app: photo and menu logging, week planner, grocery lists, Progress (ranges + weight), habits, water
  • Group coaching and 1:1 Messages, built into the app
  • Monday voice note, every week
  • Zero product costs. No shakes or supplements, just groceries you'd buy anyway
  • Lock your spot and you're in Callie's queue. She builds every set of ranges by hand, in the order they come in.
Get my ranges · save $50

Everything lives in one app: coaching, logging, planning, groceries. Nothing extra to install, and your phone number stays yours.

Optional add-on · limited spots per group

The Lab Review

$349 $600 as a standalone review

Told your labs are normal, but you still feel off? Callie is blood chemistry certified. She personally reads your bloodwork, records you a voice memo walking through what it says, answers your questions in Messages, and tunes your ranges to match. Add it at enrollment or anytime during your 8 weeks.

Use recent labs, order bloodwork through Callie ($200, separate), or get a panel through your GP, often covered by insurance. Educational analysis, not medical diagnosis or treatment.

Questions mamas actually ask

Before you ask

Is this a crash diet?

The opposite. Your ranges are built to protect muscle and, if you're nursing, milk supply. Lose faster than your plan calls for and the app flags it, then Callie raises your food. We are firmly against 1,200-calorie culture.

Can I do this while breastfeeding?

Yes — including early postpartum. Callie coaches supply-aware and your ranges account for nursing from day one. If you're under 3 months, she keeps the plan gentle and confirms your final ranges herself before you start. Get your macro ranges anytime.

How much of Callie do I actually get?

Callie personally reads your intake and builds your ranges. She's in the group coaching thread Monday through Friday, usually in voice notes, and her answers teach the whole group. You also get 1:1 Messages and the Monday voice note every week. This is not a bot with her name on it. She builds every set of ranges by hand, in the order mamas lock in.

Are there hidden costs? Shakes? Supplements?

No. One price covers the full 8 weeks, the app, and the coaching. The food is real food from your regular grocery store, built around what your family already eats.

Do I need a gym?

No. The daily rhythm works with walks, home strength, and whatever your season allows. Your ranges are built around your real activity, not an aspirational one.

Will I have to track food forever?

No, and that's the point. Eight weeks of honest logging teaches you what your portions look like — so you can eyeball a plate without the app and get on with your life. That's the skill. You won't need the tracker forever.

What happens when I have a bad week?

You will, and it's built in. Log it (you can log past days), tell Callie what happened, reset Monday. No shame spiral, no starting over from zero. The pattern over weeks matters more than any single day.

Do I have to be a mom, or postpartum?

No. The coaching is postpartum-aware because that's where the worst advice lives, but any woman who wants ranges, real food, and a human coach is welcome.

Is this an App Store app?

It's a web app you add to your home screen from the link we send. Same icon, same push notifications, nothing to download or update. About 20 seconds to set up, and we walk you through it.

What's the Lab Review add-on?

An optional deep-dive for $349, added at enrollment or anytime during your 8 weeks. Callie, who is blood chemistry certified, personally reviews your bloodwork, records a voice memo walkthrough, answers your questions in Messages, and adjusts your ranges based on what your labs show. You can use recent lab results, order bloodwork through Callie for an additional $200, or get a panel through your GP, which insurance often covers. It's educational analysis, not medical diagnosis, and spots are limited to protect Callie's review time. Her standalone lab analysis is normally $600.

Your season. Your ranges. Your coach.

Feel like yourself again.

Take the free quiz to see your ranges — and get the exclusive $249 early rate (full rate $299). Lock your spot after the quiz. Callie builds every set of ranges by hand, in the order mamas lock in.

Lock your spot and you're in Callie's queue. She builds every set of ranges by hand, in the order they come in.

Get my ranges · save $50